![]() Your Stories content is separate from your traditional feed. Instagram Stories are a feed of photos (or videos) that disappear from your profile after 24 hours. ![]() How to use Instagram Stories as a brand.Read on to learn about how to view, create and use Instagram Stories to improve your brand’s Instagram marketing. That’s why we put together this detailed guide breaking down how to use Instagram Stories. As a workaround, brands are using Stories as a low-hanging opportunity for visibility and engagement.īut if you’re still struggling to make sense of Stories, we get it. Moreover, changes to the Instagram algorithm has put a damper on organic reach. They’re tap-friendly and time-sensitive, which makes them highly appealing to the average Instagram user. They’ve become so popular that 83% of marketers said they plan to use Stories for influencer marketing. Instagram Stories have become a big deal.
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